Silva Fedrigo and Alessandro Marotto are the founders of the first Italian motorcycle-themed film distribution company, Rodaggio Film that promotes independent films, rare or forgotten, dedicated to the culture of riding, traveling and the outdoors, as well as books and posters of the best authors and artists in the motorcycle industry.

Tasha Paz is the founder of the Motoculture blog that explores The Human Capital in the motorcycle industry such as artists, charity events, festivals and more.